Posts Tagged ‘YouTube’

This is rather different from what I normally post, but I think you’ll enjoy my Apple advert parody (below the original video).

I was watching TV a few nights back and saw an advert that genuinely shocked me in its smug tone and general arrogance. I actually like the product and think it’s a brilliant step forward in many ways. In fact, it’s phenomenally successful…

So why on earth would they market it like this?

So, I decided to record a narration of my own and using the old iPhone ad music, I decided to voice what Apple are really saying(!) with their new ad campaign. Enjoy!

As you’ll know if you follow my blog page on Facebook, I’ve grown that page to over 3100 mostly targeted fans in order to bring me some traffic each month. I’ve actually been working on Facebook for some time but only recently have I started to ramp up the way I use it to generate leads and income, largely inspired by people like Phil Henderson.

However, I’ve now started to branch out and grow several other pages in a number of different markets in order to expand the amount of income streams I have. Using methods I’ve learned both recently and over the time it took to grow this blog, I am growing the number of fans consistently and steadily. So, if you’re looking for how to get more fans on Facebook, then you’re in the right place.

Here I’m going to show you my top 7 ways to get more fans to your Facebook page, no matter what market or niche your page is in. I’ll break down each one so you can start applying them today.

One word of caution before we get started: Choose one or two of these methods and get good at them before you start on the others, otherwise you may find them overwhelming and hard to keep track of. If these methods are new to you, take your time to understand and apply them individually before combining those that work best for you.

So, with that said, on with the show!

Method One – Make Your Fan Page Title Irresistible… Then Optimise It

One of the first keys to getting lots of fans is to come up with a title that will excite people or that they will agree with without thinking about it. When it comes to marketing online, this means that you need to find a title that has the following attributes:

• It’s engaging and perhaps even a little outrageous or opinionated
• It’s keyword rich (meaning that it contains your main keywords for that niche)
• It’s specific to your market and the people you want to connect with
• It’s funny or at least amusing (humour gets ‘likes’ like you wouldn’t believe)

I’ve added the part about humour last because it’s not essential, but it does help add an extra element of attraction to your page as people enjoy humour and will like to share that humour with the other fans as well as their friends.

In order to find a page title that checks the first three features listed above, you need to do your research.

1. First of all, choose a market and then look within that market for a niche or even micro-niche. As an example, you could start with the lifestyle market, then look into relationships then drill down to the people looking to date a specific type of person (uniform dating, religious dating, sugar daddy dating, that kind of thing).
2. Research that niche using tools like the Google Keyword Tool or Market Samurai. You’re looking for ‘Exact Match’ keywords that get at least 500 searches per month on Google.
3. Choose a relatively ‘long-tail’ keyphrase (more than 4 words long) as there will be less competition for this when it comes to optimising your page (more on this later).
4. Look at other already successful pages that exist within your niche and see what their titles are. Don’t copy them word-for-word but see if you can use the basic idea and make it better, more engaging or funnier.
5. Take your chosen keyphrase and integrate it into your title, giving it an engaging twist. For example, if we continue with the dating example, the keyphrase might be ‘best place to find hot dates’ so the page could be called ‘Hotties of the World – The Best Place To Find Hot Dates On Facebook’ (you’ll be surprised what people will like).

Remember that there are currently over 500 million people on Facebook, so you’re bound to find something that appeals to a group of say, 25,000 (remember, this is a tiny fraction of the total people using the great book of Face).

The next step is to set up the page with your catchy title. If you’re still lost for a catchy title, check out the magazines or products that cater to your niche and use their catchy headlines or sub-headlines as the title for your page, ensuring that you integrate your keywords with them.

Now the goal is to get your page up to 25 fans as quickly as possible. Once you get to 25 fans, you can choose your own page address, meaning you can get facebook.com/YourKeyphrase. For example, I recently (3 days ago) set up a page for a new comedy show on the UK channel, Channel 4. My keyphrase was the show’s title and the name of the network so I got www.facebook.com/CampusChannel4.

To get your own Fan Page URL, log into Facebook then type Read the rest of this entry »

When you start doing video marketing, a lot of the emphasis tends to go towards making sure you have good content and that whatever screen capture software and microphone you use works for the job.

However, when it comes to actually uploading the video, you hit a slight stumbling block:

• Who’s going to view my video?
• How can I get more views on YouTube?

In many ways, this post is actually a follow-up to my 10 Top Tips For Effective Video Marketing which goes through some of the keys to making sure your video gets seen. One of the things I talk about there is keyword research, which is crucial to succeeding at pretty much anything online.

However, it’s also possible to get people to view your videos on YouTube via a few other, slightly more covert ways. You see, ordinarily you would do your research on a topic, create a compelling video and then hope that people find it. You could bookmark it and send it out on Facebook or to your list, but if you don’t have those or if you want more exposure, then check out the following (free) methods in this helpful video.

To get your free account on Twiends, simply click the following link:

http://www.adventuresininternetmarketing.net/twiends

I was talking to a friend of mine recently about my marketing business and explaining one of the newer parts of it. I realised that I hadn’t shared this with you. As always, I want to keep you ‘in the loop’ with what I’m doing in order that you can learn from it and perhaps even be inspired to try this yourself.

What is CPA Marketing?

CPA stands for Cost Per Action and it refers to a type of marketing that usually involves you generating leads for companies and in turn, those companies giving you a small payment for each lead.

It works like this:

You generate traffic from one or more sources which you then send to an offer. The offer is usually for a free trial or free gift that the customer can get by filling out a survey or similar. In most cases, the company that has created the offer requires the customer to opt in or fill out their address before they pay you for that lead. Once they’ve done that, you get your payment. Simple!

How Much Does It Pay?

Generally, the payment for each lead tends for vary. However, you can usually expect between $1 to $6 per lead, depending on what the offer is. In very competitive markets like the insurance market, there are life cover offers that will pay you up to $22 per lead. However, as I said, these are highly competitive markets and not great if you’re only just starting out on a lower budget.

How Do I Do It?

I was introduced to CPA marketing by a friend of mine who then recommended a course by Saj P called Zero Friction Marketing. This course taught me everything I’m going to share with you here and if you can still get a copy, I’d recommend you do.

So how do you get started with CPA marketing?

Well, it happens in stages.

1. Sign up with an affiliate network
2. Find a method of driving targeted traffic (which I’ll show you in a moment)
3. Get your affiliate links
4. Drive traffic to the links

The first stage is to sign up with a CPA affiliate network. You will need Read the rest of this entry »

OK, so first of all, I know it’s been a couple of weeks since I wrote on here. There’s a good reason for it.

I’ve been working on a strategy using Social Media (Facebook and YouTube mostly) to make money with affiliate marketing. I’m going to keep building this and working on it until I’ve got it cracked, then I can show you guys the results (which are already coming in). Better still, once it’s making me some good money, I can teach you how to do exactly the same thing to make money in your chosen niche. And in case you’re curious, no, I’m not targeting the ‘make money online’ market, but a little goldmine that I’ve found that very few people are exploiting.

All will be revealed soon. In the meantime, I’ve found a little gem that I wanted to share with you…

One of my first products online back in October 2009 was a guide to using Twitter to generate a following and visitors to your site. As part of the course, I shared the original version of this video with those that subscribed to my list.

The original video showed the incredible power of social media and the rise of ‘Socialnomics‘, a term coined by Erik Qualman in his new book.

This is the updated version and it shows you the amazing power that social media has. Just imagine if you could get even 0.001% of the traffic on Facebook to your website every month.

This will blow you away…

Having used YouTube with some success for a while now, I’ve picked up a good number of tools and tips that help videos get seen and ranked well.

Once you reach a certain point, the videos you upload can have a viral effect, where the views just keep coming. By adding a link in the video description, you can create a little flow of constant traffic to the site of your choosing.

I mentioned on way to use YouTube in my previous post (using Fiverr to get views) but I’m still testing this. The tips mentioned below are the fundamentals that have worked for me for a long time. They also work for a lot of other people on YouTube and many of those people have built businesses off the back of the knowledge I’m going to share with you here.

So, without further ado, here are my 10 top tips for video marketing using YouTube:

1. Keywords: You may have heard of the Google Keyword Tool. It’s an awesome resource for researching the words that people are typing into Google to find things in your niche. Here’s the surprising thing… YouTube has it’s own keyword tool! You can find it at https://ads.youtube.com/keyword_tool. You can use it to find out what people are searching for on YouTube and in what volumes. But it gets better… You can also use it to find all the keywords that the most successful videos are using, then use them yourself! So, go and find the top videos in your niche and run the address through YouTube’s keyword tool. Then add them to your own videos. It might just be genius!
2. Building links to your videos will help them to be ranked higher, thus getting them more views. You can do this in a number of ways, including linking to the video from a blog post (or just embedding it), or by simply linking to it from your Twitter or Facebook profile.
3. Add tags to your videos that match your chosen keywords. If you don’t have them, you can use the keyword tool above to find them. Don’t leave these out when you’re uploading. Take the time during the upload process to find the right tags for your video clip, as it will pay off in a big way once it’s live and ready to watch.

Read the rest of this entry »