Adventures in Internet Marketing

Posts Tagged ‘Marketing’

OK, it’s official. I’m a huge nerd.

Trying to pretend that I’m even slightly cool is no longer an option.

I was surfing through the blogosphere (which sounds cool, but isn’t really), looking at some of the top 100 internet marketing blogs out there. Incidentally, if you want to check out the IM blog charts (you know you want to) then visit Winning The Web’s Top IM Blogs.

On one of the blogs – owned by IM expert Matt Cutts – I found this little gem. Actually, Matt’s site is full of little gems. Come to think of it, that’s probably why he’s an expert…

Anyway, Matt’s a bit of a genius when it comes to search engine optimisation. In this video he shares TONS of great information which I know will help your understanding of SEO. So, here it is, in its entirety. It’s a long video – a whole hour, in fact – but it’s time well spent.

Enjoy it and let me know what you think below.

I’ve discovered a little gem for you all, thanks to my marketing mate Wayne Lambert.

Wayne was checking out my blog and noticed that I was using bit.ly in order to cloak my links. Cloaking links is a good way of making links more attractive to the reader. For example, it’s always a good idea to cloak links to affiliate products in order to make them look better. ClickBank has started using particularly ugly affiliate links for products that look like this:

http://12f41y-2wcm47zalo2lz78gcor.hop.clickbank.net/

Using bit.ly, you can shorten the link to make it look like this instead:

http://bit.ly/ExampleLink

Now this looks much better already, but it isn’t associated with your own site. This is where Wayne stepped in and suggested a little work of plugin genius.

It’s called Pretty Links and it enables you to create Read the rest of this entry »

As many of you know, I’m a big fan of self-development and one of the masters of that is Anthony Robbins. Naturally I’m also an internet marketer. When I saw that Anthony Robbins was getting into internet marketing, and that he’d interviewed two of the masters in our field, I couldn’t wait to share it with you. Read the rest of this entry »

This is a great tool which I’ve only just found out about. It’s part of the Google ‘suite’ of programs. All you need to use it is a free Google account.

If you don’t have Powerpoint (or even if you do) take a look at this. It’s easy to use and you can create great presentations with it.

YouTube is a genius system. It enables you to put your own content up and have people all around the world finding out about you and what you love.

The best thing of all is that you can share those videos on your blog, so visitors don’t have to go to YouTube to see them.

Here’s how to put the videos (yours or someone else’s) on your blog:

Hey folks,

I was just working on some material to help a friend of mine who runs an unusual business. I wanted to show him how to use his blog (hosted at Blogger.com) to give himself some backlinks to his e-commerce site. These links will help him be found in Google for the words he wants to be found for. In this case it’s ‘christening gifts for boys’ as well as several other keywords.

I figured this info would be helpful to you guys too so I put this video together. Enjoy!